Liz here, and I have a wicked fun guest with me today! Kendel Lynn, managing editor of Henery Press, fabulous writer and a fellow Agatha nominee, is here to talk about the new Club Hen House blog. Henery Press published the Writes of 
Kendel, take it away!
When we (Henery Press) invited the authors of WRITES OF PASSAGE to contribute to our sparkly new Club Hen House blog, the fabulous Liz Mugavero immediately emailed and asked if I’d like to talk about it on the Wicked Cozy Authors blog. That’s the kind of generosity WRITES is built upon. Helping, giving, inspiring others.
That same generosity of spirit is at the heart of connection. The general rule of social media marketing is 80/20: 80% of your contents helps the internet and 20% helps you. That means 80% of everything we post, comment, like, reply, tweet, shouldn’t link to our book or sales page, but should be something interesting, witty, insightful, educational, 
If we regularly blog, then we should try to include something new ourselves in every post. When we trigger an emotion in another person, we reach them. It can be simple, a family recipe, as long as we share why that recipe matters. It can be complicated, a tragic incident, as long as we’re honest. Sometimes we need to put ourselves out there. Not our book, not our next project, not an award nom or fan-girl author endorsement. Readers want to know us, and if we’re brave enough, the rewards will be plentiful. We may not see an immediate connection in sales, but hopefully we’ll feel a direct connection with people.
Four Wicked Cozy Authors contributed to the Agatha Award-Winning (and Macavity and Anthony nominated) WRITES OF PASSAGE (Liz, Julie, Edith, and Barbara), and it’s really cool they’re blogging with us on Club Hen House, as part of our team. We’re all in this together: writers, readers, editors, publishers. We all need inspiration, to write the next book, to better our relationships, to get out of bed in the morning….
I hope Club Hen House and the Henery Press authors, including the generous contributors of WRITES OF PASSAGE, bring you inspiration, motivation, and a real connection.
A special thank you to Liz Mugavero for hosting me. A quick personal Liz story: I’ve known her for many years, but we rarely get to spend real time together. She’s adorable and lovely and so brave! Here we are, sitting next to each other at the signing table at Malice, when she pulls out her phone and says to me, Have you ever used Uber? My reply was something about strangers and serial killers and never ever would I consider it. Liz: I’ve never used it, but I just booked my ride and they’ll be here in an hour. A brave soul, that one…
About Kendel Lynn
Kendel Lynn is a Southern California native who now parks her flip-flops in Dallas, Texas. Her debut novel, Board Stiff, was an Agatha Award nominee for Best First Novel. It features Elliott Lisbon, a mostly amateur sleuth who is only 5000 hours away from getting her PI license. Kendel is the President of SinC North Dallas and the Managing Editor of Henery Press, where she spends her days editing, designing, and reading subs from the slush pile.
About Club Hen House
A place to chat with the authors of Henery Press, a publisher of mostly mysteries with a splash of chick lit. Fresh content (chats, giveaways, books) brought to you Monday – Thursday. We hope you’ll join us for a lively discussion, leave a comment, share an opinion, win a prize, buy a book – whatever makes you happy. Find us at www.clubhenhouse.com.
Kendel, you are a riot! And I have to admit – throughout the entire ride, visions of serial killers danced through my head….
Readers, any thoughts on Club Hen House? Have you bookmarked the site yet?